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How important is it to have a blog for my startup ? What about Twitter and Facebook presence. If you think it's important can you give me tips on how to maintain that ? Should I have someone focused on keeping those updated ? |
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Samir, if you are planning to be present on Twitter or Facebook then you should definitely create a blog for your startup because any enterprise on any social network needs a blog to support its social media activities! for example if you are holding special offers or discounts or whatever, you can just write an article about it and link back to this article whenever you mention this offer on any social network! this is a very small part of why you should have a blog. I think you should have someone take care of all social media issues, Blog, Twitter, facebook, youtube and the rest. and if you or any of your partners can manage it that would be much better. Let me know if you need any further info please :) |
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كما أشار فراس، المدونة مهمة جدا، وهي حلقة الوصل بين أدوات الإعلام الاجتماعي الأخرى التي تريد استخدامها، مثل: تويتر، فيسبوك ويوتيوب. من الأفضل أن يشرف على المدونة، بجانب خدمات الإعلام الاجتماعي المتعددة، شخص متفرغ، يحمل عادة مسمى مدير المجتمع Community manager. لكن يجب الانتباه إلى أن يكون المشرف على المدونة شخص من داخل الفريق، ولا تقم بتفويض تلك المهمة إلى شركات العلاقات العامة المتخصصة. لو أردت رأيي، فإن أفضل شخص للاشراف على المدونة، والقيام بباقي مهام مدير المجتمع، هو المؤسس نفسه. |
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tweets are great but they get lost in the peoples stream, blog is the answer plus it serves as the history log of the company |
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Absolutely a good idea. A blog is a way that you let the public see the human side to your business. I wouldn't spend all my time working on the blog, but it's absolutely a useful PR tool to have. |
To add to Samir's Q as well... Do I need a blog no matter the type of business I am in? And even if my competitors don't have one?